Shore Excursions & Tours: When in Rome…or St. Kitts, Busian, or Alaska, explore ashore!

Shore Excursions & Tours: When in Rome…or St. Kitts, Busian, or Alaska, explore ashore!

Part of the cruise experience is waking up in a different destination each morning and exploring the shore. This could mean ambling the cobblestone streets of an ancient city center, snorkeling in crystal clear waters, ziplining in the rainforest, power shopping for bargains and treasures — or all of the above. And cruise lines need a team of crewmembers ready to make sure every minute of guests’ time on land is fun, engaging and well-spent.

During a cruise, guests want to know all about their onshore options. They want to know about the best places to visit before arriving in port, since their time on shore is typically limited. All cruise ships have a shore excursion team onboard, led by a shore excursion manager who possesses strong sales and people skills (language proficiency is typically a plus). They oversee a group of assistants, desk staff and tour escorts—all are sales- and service-oriented and most can speak multiple languages. Some cruise lines also offer destination concierges; they too work within the shore excursion team, but they cater to high-end guests looking for a premium onshore experience.

On some itineraries, cruise lines employ port lecturers, who are onboard destination “ambassadors.” They help educate guests on the history, culture, traditions and cuisine of the area and help them select the best shoreside experience. They have a sales background, feel comfortable with public speaking and some are multilingual.

Read more about Shipboard Position Profiles within the category of tours and attractions, then visit our Job Directory for approved hiring partners in your region.